It was day to day survival, it was just life. Modern Age tee from Stussy featuring logos at the chest + back.
Not really knowing if it can happen, but why not take the adventure and see? shawn stussy is a fashion designer, he started his first clothing in the 1980’s with assistant Christian Anicete but they didn’t first start on clothing the first idea came from them scrawling their surnames on his handcrafted surfboards with a marker. Shawn Stussy is a name that really needs no introduction. The company was also popular with various cultural groups, most of whom were part of the anti-establishment movement.

After 20 years of building a worldwide brand that was arguably THE best streetwear clothier in the world, Shawn resigned from the company in 1996 to spend more time with his wife and family. Today, Stussy products are found in a variety of outlets, with some sold in skate, surf, and snowboard shops, department and specialty stores and in their 20 U.S. and international chapters.

Starting out in a humble manner shaping surfboards for friends through the '70s, the iconic tag with which Shawn signed each board quickly caught on and … Saying 'no' is just as important as saying 'yes'. To me the biggest sin would be to worry where to take the product before I have the product, so it is all based on making good shit and the rest will follow.

But then do you feel good that you’ve had a little place in the world because of what you did? Over the next three years, Sinatra made some changes to the way the business operated as the company began to see a downturn in the U.S. marketplace. It influences the culture hugely. Shawn Stussy is an American fashion designer and founder of his eponymous brand, Stüssy. 5: where did the inspiration from the logo/ signature STUSSY come from? I don’t have any pieces myself, but I will be on the look out. ( Log Out /  Just to be engaged again. Content + Care- Cotton- Machine wash- Imported, Size + Fit- Model is 6’1” and wearing size Medium- Measurements taken from size Medium- Chest: 19”- Length: 27”. Here is one point I have to make, the whole idea of a brand is skewed to me right now. Shawn Stussy had a profound effect on my adolescence. Jeffers suggested starting a skateboarding team and by 2000, the brand had a roster of skaters that included Richard Mulder, Danny Montoya, Scott Johnson, Keith Hufnagel (who would go on to found HUF), and Chad Timtim. when shawn got asked the question whats your response to when you hear people call and say your an inspiration and pioneer? Having pioneered what we know as street culture with his eponymous label, Stussy, in the early '80s, the brand and the man behind it remain household names, and will be for years to come. My emphasis is on product, because before you have product you don't have anything. How has the sport influenced what you do over the years? That is the same way I am looking at it now, a different playing field, a different set of rules, a completely different world but doing it for all the same reasons.

It was for me the flashpoint for a counter culture existence. Posted on March 12, 2015 by aggreychikonzo. 3: hes new project is S DOUBLE, he doesn’t want what happened to STUSSY to follow through into S DOUBLE he wants to strictly keep it in the vision he wants the line to go in. he was a surfer and which he started at a young age then went onto creating his own boards. ( Log Out /  ( Log Out /  Shawn knew this and found a happy medium between the two, drawing from high-end designs and merging them with these workwear styles. Stussy has managed to outlast numerous trends while giving rise to an industry of brands that focus on limited runs and feature casual styles that carry an iconic logo that has truly come to symbolize streetwear fashion. I'm not a bitch to my job, if you love what you do then it's not a job, it's just your life. Many of its legendary logos and styles, that contributed to the growth of the company in the 1990s, are periodically commemorated today with product drops. Many consider Stussy to be one of the greatest streetwear brands of all time. I had the logo screen-printed on T-shirts and sweatshirts, but it had nothing to do with producing clothes. Content + Care - Cotton - Machine wash After being sold in area surf shops, demand began to grow for the clothing and he eventually found himself leaning more towards the apparel side of the equation – even though he only originally decided to sell streetwear as a way to supplement his income from the sale of his surfboards. I was trying to promote the boards.”. The store’s opening was a big move that would further solidify Stussy’s development from a small and obscure surf company to a major player in the world of streetwear fashion. This entry was posted on April 22, 2010 at 7:30 pm and is filed under Accessory, Clothing, Design, Fashion, Hip-Hop, History, New York City, Skateboarding with tags hypebeast, SDouble, Shawn Stussy, Skateboarding, Soho, Stussy, Thrasher Magazine, Transworld Magazine, Union. I had gone full circle with it. Frank Sinatra Jr., a friend from Shawn’s teenage years who had become an accountant, saw the potential in Stussy’s newly found clothing line. All the older guys around me were surfers and they of course didn't want to go to Vietnam, so they traveled to Bali, or Afghanistan, or dressed up in women's clothing to avoid the draft. Shawn never played by the rules.

I don’t feel like that, not at all, not even close. shawn stussy was born in 1955 and grew up in California and now at age  55 he lives in Hawaii with his wife paula stussy. How did you approach the brand in the early days? Two years later, he will get his first job shaping boards. I think in hindsight some of my best decisions were the ones I decided not to do rather than what I decided to do, because as soon as you say 'yes' to everyone you become their bitch. This was a major development in the way Shawn designed his clothing, using the idea of “sampling” images and graphics from various sources and applying them to his gear while continuing to create new styles that were incorporated with a classic feel.
Being named one of the biggest street wear brands of all time, globally, Stussy has showcased its ability to prove its reputation – it’s a brand that appeals to skaters, hip hop artist, the youth of today … Anyway I remember walking into the Stussy store on the day it opened and they were playing DAS EFX on the sound system.

I rolled with the punches, this shit happened this week and then I make it through to the next week. I don't think you source inspiration, I think it's your DNA. How do you perceive the way Stussy developed? It's cool, it survived. Stussy did not have th greatest distribution in the late 1980’s and early 90’s.

When I started surfing the Vietnam war was going on, the cultural revolution was in full effect, and not being your post war parents' generation was paramount. As the apparel side of the company began to grow, the surfboard business faded in importance and was ultimately turned over to a licensee for small-scale production.

Shawn Stussy is a name that really needs no introduction. During this early period of his career, Stussy shaped surfboards in his studio during the day and at night boxed his T-shirts for sale in area surf shops. The trend toward casual clothing blended perfectly with Shawn’s approach – the contemporary twist on classic items, a style that would carry through the history of the company until today. 4:what did shawn first start doing and creating at a very young age? Pretty much in every way.

The spirit inside me is still the same, it's like a whole new world. ( Log Out /  This is your very first post. I don’t get it. Stussy is a California-based streetwear label that delivers a collection of t-shirts, hoodies and accessories, all emblazoned with Shawn Stussy's iconic signature. shawn stussy was born in 1955 and grew up in California and now at age 55 he lives in Hawaii with his wife paula stussy. © 2020 Urban Outfitters All Rights Reserved. ( Log Out / 

Sign up to receive Urban Outfitters emails and get first dibs on new arrivals, sales, exclusive content, events and more! Hailed by many as the best streetwear brand ever, we examine the history of Stussy and how the iconic brand has. While Stussy stayed on track thanks to the involvement of many of the Tribe members, the arrival of other brands that were putting out similar products cut into Stussy’s U.S. market share. As with the menswear, the line called Stussy Sista Gear had limited distribution both internationally and in the United States, where the clothing was only available in the Stussy boutiques, starting in the spring of 1993. To be engaged and to do the right thing and like I said earlier, the prize is ending up with the brand and that brand may have value. Both Shawn Stussy and the company he created, Stussy, were anomalies of the fashion world. Born in 1954, Shawn grew up immersed in West Coast surf-culture — something that continues to inform his work to this day, although perhaps more in spirit than on an aesthetic level. The love affair between denim and rappers is one that goes back to the earliest days of the explosion of hip-hop on the music scene. Aside from his interest in surfing and skiing, Shawn was further influenced by his love of punk rock music, which led him to wear orange-spiked hair and what he called an “anarchic, do it your own way” attitude that spilled over into his approach to fashion design as well as his business practices. Around 25 surfboards were produced each month, retailing at a much higher price than other quality boards to keep consistent with the exclusivity approach that the duo would adopt in making and marketing their apparel. He drifted further into the apparel business by simply being involved in finding clothing that he and his friends liked to wear. He built both working and friendly relations with Hiroshi Fujiwara, a Japanese musician, producer, and clothing designer, Michael Kopelman of clothing line Gimmie 5, Mick Jones of the bands The Clash and Big Audio Dynamite, and, of course, Jebbia.

the reason why shawn stussy made a significant change to the design world was that it was so simple of a design but was extremely unique but the main reason is shawn wasn’t into growing the company and selling to otherclothing stores he wanted to keep it so it would be exclusive because hes intension was never to want everyone to wear it. Click the Edit link to modify or delete it, or start a new post. The Shit was just perfect. They say timing is everything and that was certainly the case with Stussy’s expansion in the early part of the decade. After the opening in SoHo, Stussy stores began popping up in the U.S. and around the world.

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